Enlarge. Excel. Evolve.

Click here to add this blog to your feed (subscribe to Blog) How I Used Them To Get The Best Results? Almost at every workshop/training, I am asked, “How do you make your content viral?’ Though I believe, the focus should be on serving the audience, solving its problems and touching hearts & lives, here are five of my secrets, I am sharing for my loyal readers.  I also call them 5S of Viral Marketing viz Supercharge, Simplicity, Storytelling, Soulfulness and Spontaneity:- 1) Supercharge -We are drained of energy with the combination of high pressure jobs, family responsibilities and drab routines. Images, text and videos which energise us with their high energy content surely make a powerful impact. Take this example :- ( the most popular image on my social media, till now). What do you want in Life  129 shares 2) Simplicity -Content which is simple yet powerful, touches people more and hence shared virally. Let me give you few examples.  Lo...

Living with Deepest Passion Series-2 Passionately Social J  Guest Blog by Khushbu Pandya Relationships have always been close to my heart since childhood. Whether it is ingrained in me by my family or my cultural background, the truth is I have always valued relationships over any other thing in the world. I have learnt from my ancestors that taking care of tiniest thing matters a lot in any kind of relation, be it personal or professional. And as time passed, even before I realised, this personal nature developed into my personal brand. I remember the times, in my very first job; customers praised me for my regular and consistent support. I used to receive recognition e-mails for my habit of doing the work meticulously.  Here, I simply want to portray my deep passion for relationships and everything that involves in building and maintaining strong relationships. This root of passion binds me to one thing – that is – Social Media. I see it as a single most pow...

Freelancers are free birds with varying incomes every month. Sometimes they are overloaded with work (and they are forced to outsource) and at other times they have nothing to do. Since freelancers are not attached with any organisation, they always face identity and branding issues and it is often embarrassing to introduce oneself as a freelancer. So what is the solution? Is it necessary to start a small organisation and become an entrepreneur? Not necessary, in fact personal branding is much easier to do compared to organisation branding. Personal brands can be developed in a very short period of time and at very low costs. Social media has made personal branding very easy and very little investment is required. How has Personal Branding Become Easier with Social Media? The personal brand creates a pull and the (freelancer’s) services sell on their own and at good prices. After all how much price you are able to fetch in the market is directly related how posit...

WWW = World Wide Web or World Wide Wow Because Digital is Magical "In the future, everyone will be world-famous for 15 minutes."-  Andy Warhol I am loving it! The popularity of social media and networking tools like Facebook, Twitter, Blogs, Youtube and Linkedin in the past few years has brought the concept of personal branding to the developing countries and made it affordable for the middle class also to build personal brands. One pleasant shock after another In fact, in one of my recent talks, I used the term, “Digital is Magical”. Internet and digital marketing have pleasantly shocked me time and again. At the most, I had expected national recognition to come fast, personal branding being a new industry in India. But yo, I keep on getting one surprise after another. If Alltop.com surprised me, by listing my blog (in less than 6 months of its launch), Forbes.com was not far behind and linked to one of my articles, “ Discover your deepest pa...

Enlarge, Excel, Evolve 3E Model for Personal Growth/Holistic Personal Branding (Dedicated to my sister-friend Jennifer Sertl who inspired me to refine my philosophy and helped me connect, enlarge, excel and evolve. Like an elder sister she has held my hand from the beginning of my social media journey in 2008.) When I talk of the necessity for personal growth to be successful on social media, my audience often gives me a puzzled look. Then I give a smile and begin the explanation of my approach and philosophy, “Enlarge as a Human Being, Excel as a Social Media Being and Evolve as a Personal Branded Being.” At a national/international level we are talking of sustainable development, at an individual level our goal should be to constantly strive for Sustainable Success . Step 1-ENLARGE as a Human Being Personal growth should be the starting point and it continues through the journey of life. The more you promote yourself, the more you are seen as a ...

Japan and India-Personal Branding from Two Angles Peter Sterlacci from Japan Are Japanese LinkedIn? LinkedIn operates the world's largest professional network on the Internet with a current membership of over 135 million.  Close to 60% of these members are located outside the US. The latest data shows that professionals are signing up to join at a rate that is faster than two members per second! Clearly LinkedIn has become an essential tool for professionals all over the world to network, share business expertise, find jobs, advance professional knowledge, and build personal brands.  Recently, LinkedIn has set up shop in Japan with offices in Tokyo and the inclusion of the Japanese language on its site from October 2011.  For Japan, LinkedIn’s proposition is to focus on local professionals and students keen to build their true identities and personal branding for their careers as well as the ability to connect with a global network. Yet ...

Do we give too much importance to technical knowledge of social media or the hard skills? In my opinion soft skills are more important for social media. The mass media is more of a hard (hardsell) media while social media is more of a soft media. To read more, click here:- The Softer Side of Social Media

PET stands for Passion, Effort and Time. If you are ambitious and want to succeed at national/international levels, PET is the formula for Mega Success. To know more click here:- PET-A Formula for Mega Success

Use it, misuse it, curse it, appreciate it but social media is here to stay. Social Media helps us in personal growth also by increasing the opportunities to interact with variety of people. Here is my story:- How Social Media Changed me as a Person Forever?

You can create an internationally popular blog in 6 months to 1 year time, provided you have the required passion. Here are 7 simple steps to do it. 7 Simple Steps to Create an Internationally Popular Blog

Do not be in a hurry to build relationships and ask for favours. You may ruin your reputation in the long run. To read more click here:- 10 Good Manners for Social Media

The article talks about why one needs to be unique to build a powerful personal brand. It also discusses how one can become unique without appearing like a fool. For more click here:-                               Merinews ______________________________________________ Dr Amit Nagpal is a Personal Branding Consultant with a holistic touch. To know more about him click here:- http://www.dramitnagpal.co.in/p/about-us.html

The article co-relates hobbies with professions and discusses how cultivating professionally relevant hobbies can be useful for development of your personal brand.  For more click here Merinews.com  ____________________________________ Dr Amit Nagpal is a Personal Branding Consultant with a holistic touch. To know more about him click here:- http://www.dramitnagpal.co.in/p/about-us.html

  The article discusses why every Indian should go for Personal Branding to improve his/her employability and bargaining power. The article also talks about the current business environment in India and relevance of personal branding in its context. For more click here:- Merinews ______________________________________________ Dr Amit Nagpal is a Personal Branding Consultant with a holistic touch. To know more about him click here:- http://www.dramitnagpal.co.in/p/about-us.html

4 Ps (Product, Price, Placement and Promotion) are the important elements of marketing mix of any product. What about the 4 Ps of your Personal Brand? Read my column on Personal Branding at merinews The 4Ps of your Personal Brand  _______________________________________________ Dr Amit Nagpal is a Personal Branding Consultant with a holistic touch. To know more about him click here:- http://www.dramitnagpal.co.in/p/about-us.html

Dedicated to Wiliam Arruda, World’s No 1 Personal Branding Guru “I am only one; but still I am one. I cannot do everything, but still I can do something. I will not refuse to do the something I can do.”  Helen Keller We are not proud of the world we live in. But as individuals or organisations, we often consider ourselves powerless. I strongly believe, “One person can bring change in society and one organisation can change the industry for the better.” But it can happen if and only if we are empowered with the right tools and the conviction. Today the easy availability of social media to individuals and even small businesses has given them a powerful opportunity to share their stories of victory with the world and go global by creating viral content. My personal mission is to empower individuals and organisations and to make them realize, “The Power of One.” I once posted, “I do not believe in creating a larger than life image. I rather believe in aspiring t...