Thought Leadership and Personal Branding
Japan and India- Two Angles Peter Sterlacci-View from Japan 4 Driving Tips to be a Thought Leader It should be no surprise that 'personal branding' is quickly becoming a household term. The current global economy combined with the huge role social media plays in our daily lives demands that each one of us considers how we can stand out amongst all others who offer similar skills, talents, and backgrounds. Of course our credentials still have value as they are the table-stakes that anyone must have for a specific job or position. But, it is our character, our personal brand that ultimately gets us recognized. One of the ways we demonstrate our personal brand is through thought-leadership. Our resume might tout our expertise but in the day of Web 2.0 people are looking online for how we communicate our expertise, knowledge, and brand message. Being a 'Driver' not just a 'Passenger' So how do you use your personal brand to drive discussi...