3E Story Blogathon: Week 1 Preview

Hello there! If you are new here, you might want to subscribe to the RSS feed for updates. Why a Story Blogathon? Recently I was asked to introduce myself at an event and I told, “ As a child I was fond of storytelling and as a student, I was passionate about branding. And one fine day, I realised that storytelling is the most powerful branding tool, be it people, products or companies.” OMG, even while introducing myself, I was telling a story. Stories were probably always in my blood. Though right from the beginning of my personal branding journey, I was doing storytelling (unconsciously, without realizing its power), of late I have become a consciously passionate storyteller. Stories can be told in a single line and anecdote or can take the shape of a novel or even a series. Stories stay in our mind or memory and also help us attract more customers . And as Maya Angelou rightly says, “There is no greater agony than bearing an untold story inside you.” But...