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The most important quality of a great storyteller in my view is empathy. In fact I always say, "Great stories come from empathy and great empathy can come from stories." To tell our authentic story as individuals or the stories of our organisations, it is crucial to develop empathy first. Here is the explanation. Empathy First, Authentic Storytelling Later

Social and online media have democratised storytelling. The strongest marketing weapon of storytelling is available to everyone today.  The major digital storytelling formats include:- 1) Blog stories 2) Visual storytelling 3) PPT stories 4) Infographics 5) Podcasts 6) eBooks 7) Animation and Video Excited to know more. Read  Digital Storytelling-The Brahmastra Is Now Available To Everyone   (on LinkedIn)

.................there is 'Something behind every story' Mini-Stories on Love & Wisdom Love "Don't watch my films" The filmmaker told his girlfriend, "Either you have to marry me or you should never watch my films." The girlfriend obviously surprised by the statement, asked him, "Is it supposed to be a threat in disguise?" He replied, "It is not a threat at all, it is rather a practical advice out of concern for you. You know, my heroine would be just like you; big eyes, pretty smile, playful yet serious, soulful, shy and sensitive. And of course, at times intellectual and devilish too like you are. So everytime, you would watch my film, you would see a mirror and it would remind you of all those beautiful moments, we had spent together. Now you know what I mean, so take your call."" --------------------------- "I am so happy, she fought with me" And he told his friend, ...

Mini Stories and Musings on Wisdom and Love Wisdom The Truth The disciple, "I think people have become too scared, masked and diplomatic. Truth is the last thing they like to speak. How do I get the truth out of them?" The Guru, "Yes that is very much true. People avoid speaking the truth and it is often pushed out. I think in office, people speak the truth (and forget the politics) when put under pressure. At home, the truth often comes out accidentally during a fight. And all that one was trying to hide or delay is laid bare." He added, "Yet, remember that it is more important to be kind than to be true. Truth is not always good as our society is not courageous enough to face it." ------------------------- The Power of Inspiring Stories What does a demoralized nation need? Inspiring Story What does a nation need, which has lost it's glory? Inspiring Story What does a nation...

Mini Stories on Love and Musings   Love is stranger than every damned thing in the world Destiny made them sit next to each other in the chair car compartment of the train. It was a few hours journey, and they were naturally tempted to talk to each other. And sometimes two people have such chemistry...or may be such physics, magnetic sciences & more, they are not able to resist each other's pull. And great relationships happen only when there is a pull or attraction at both the sides. They rightly say, "True love happens when both the persons come half way." The few hours passed away like few seconds for sure. They got so busy talking to each other, they forgot to notice that passengers around had started staring at them. The passengers must have been wondering, "How can two complete strangers become so friendly so fast ?". But then truth is stranger than fiction and love is stranger than every damned thing in the world. In such a situation,...

Note- I have recently been invited to publish on LinkedIn, as LinkedIn Influencer (Marketing area). In future, I would be  blogging more actively on LinkedIn , to reach out to larger number of people. To read my posts in future, you can  Follow Me Here . My primary area would be story marketing (including storytelling for sales, personal and organisation branding and related areas). Inspiring stories can change lives, inspiring stories can change our world. But how do they work? How to make stories inspirational? Fundamentally what inspires us is success, passion, victory against odds, helping an underdog and other positive personality traits which are not common in our society. Here are 10 techniques to help you create inspiring stories. 1-Providing role models 2-High energy words 3-Even visuals do inspire 4-Victory against odds 5-Asking readers to take action 6-Forming an emotional connect by wearing the reader’s shoes 7-Interactive st...

Musings and Mini-Stories on Love and Wisdom And You Won Me Over With your sharp intellect, you won over my mind. With your unconditional love, you won over my heart. But with your touching story, you won over my very soul, my eternity. "Everything that I ever was, Everything that I'll ever be." ----------------------- And the Stories Go On Behind every face there is a story. Behind the story, there is often another story. And sometimes like an onion, there is a story inside a story, inside another story and it goes on. ----------------------- The Playful Couple -2 They were a truly playful couple and would jump at an opportunity to tease each other....of course, without pulling legs and ears. He teased, "I want someone like you in my life. Will I get one?" She replied, "No chance at all. There is no one like me. LOL" He continued, "OMG, Poor me. What will happen to me now? I have become like a man eating tiger....