Enlarge. Excel. Evolve.

Click here to add this blog to your feed (subscribe to Blog) How I Used Them To Get The Best Results? Almost at every workshop/training, I am asked, “How do you make your content viral?’ Though I believe, the focus should be on serving the audience, solving its problems and touching hearts & lives, here are five of my secrets, I am sharing for my loyal readers.  I also call them 5S of Viral Marketing viz Supercharge, Simplicity, Storytelling, Soulfulness and Spontaneity:- 1) Supercharge -We are drained of energy with the combination of high pressure jobs, family responsibilities and drab routines. Images, text and videos which energise us with their high energy content surely make a powerful impact. Take this example :- ( the most popular image on my social media, till now). What do you want in Life  129 shares 2) Simplicity -Content which is simple yet powerful, touches people more and hence shared virally. Let me give you few examples.  Lo...

Personal Branding' through social media requires deep passion as it takes time and energy. So how does one motivate oneself, to carry on the journey during difficult times. In my personal branding journey of 2 years, Klout has been one of the major motivation tools. The consistent growth of my score from 50s to mid 70s has given me the energy to keep working hard online (and eventually taking it offline). Personal branding (through social media) in any case is a new and tough industry to get into. Had it not been for the daily doses of motivation I had created for myself through Klout , Google and Twitter Favourites , I would have accepted defeat long back. Klout is supposed to be a metric for measuring your online influence but it can also be used as a motivation tool. Let me demonstrate how:- 1) Measure the change in your score on weekly basis In the initial days, my score grew 3-5 points every month. Once you cross 70, it grows very slowly. The increasing score ...