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Showing posts with the label personal branding for journalists

Personal Branding for Journalists

Personal Branding and Inspirational Storytelling for Journalists Journalists already know the power of media and storytelling. So building a personal brand is easy for them. In fact, it is the news anchors/journalists, which actually bring audience to the respective media, with their own personal reputation, credibility and brand. Audience is loyal to journalists more than media organisation Be it print or TV, people read / watch their favourite journalists and news anchors. In my view loyalty for media organisations is much lesser than the loyalty for journalists. Sweta Singh has reached such a celebrity status in a short span of time that she was invited to Kapil Sharma's comedy show recently. Many senior journalists have created their own media organisations.  The Power of Storytelling Storytelling is the easiest way to build a personal brand and journalists are great storytellers. In fact, news is actually called a news story. Inspirational storytelling is the

Top 10 Blog Posts which Rocked the Globe (2012)

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2012 was a great year for me as well as the Blog. The Blog was renamed as Global Personal Branding 3E (Sub-title Enlarge, Excel and Evolve) as the earlier name "The Joys of Teaching" was not relevant anymore. Some of the top posts got more than 2,500 views and 300 + shares. Here are the Top 10 posts which rocked the globe :- No 1 Irene Becker-Interview with International Pioneer in Coaching "The 3Q Edge refers to three critical areas of strength that I believe are important to life and leadership in the 21st Century.  Areas of strength that can be developed/built using not only our potential but the challenges we face as catalysts for positive growth.  Q1 IQ-Intellectual capacity under stress   Q2 Emotional Intelligence   Q3 Spiritual Quotient-our alignment to our highest power, our greatest values." says Irene Becker, International Pioneer in Coaching ( Read More ) No 2 Ananda Sukarlan-Interview with the Piano Maestro Hi Ananda. Tell me,

Personal Branding for Journalists

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Personal Branding for Journalists Journalists already know the power of mass media and the power of storytelling. So building a personal brand is easy for them. In fact, it is the news anchors/journalists, which actually bring audience to the respective media, with their personal reputation and brand. The Power of Storytelling Storytelling is the easiest way to build a personal brand and journalists are great storytellers. In fact, news is actually called a news story. Using Storytelling as a Personal Branding Tool Social Media Tips But what journalists need to learn is the social media tips and tricks besides the principles of brand management of course. Each social media platform is unique and understanding this uniqueness and capitalizing on it is an essential step in the journey. Personal Growth & Viral Marketing The main tool for success on social media is viral marketing (or other people sharing your content). Other people share your content when the